Blog

Rubik's Cube celebrates 50 years. It shines in the campaigns of global brands
From puzzle icon. The Rubik's Cube celebrates 50 years - connecting generations and global brands.

Digital is not enough: Why invest in haptics
Why are global brands betting on haptic advertising in the digital age? Those that can be "experienced with the hands" have a head start.

Bestseller on sale at the Louvre Museum
At the Louvre in Paris, the Rubik's Cube is one of the best-selling products in the museum shop and
generates significant income for the museum thanks to high sales.

Haptic doping: how to increase sales in pharmacies
The interactive jigsaw helped pharmacists better explain SeniCare and increased sales by 15% in 8 weeks.

Discover the power of haptics with the Magic Bio Cube
The Magic Bio Cube is more than just a promotional item. It's a revolutionary tool that combines an eco-friendly approach with an innovative form of tactile advertising.

British Petroleum - Internal Communications
British Petroleum increased employee engagement when implementing a knowledge-sharing tool - using haptics to improve interactivity and motivation within the team.

The first impression that sells
How to convince people of your brand's uniqueness before you even say a word? Thanks to the radiating effect.

The psychology of haptic advertising
Why is haptics so effective and how do we harness its potential in advertising? Confirmed by research, verified by practice.

Priming effect by touch
The first touch of a brand can be the strongest first impression. What is priming and how does it work?